Cut from a different cloth, HR Pro takes the yawn out of HR services and puts an approachable, comforting face on the rigid world of HR. Specializing in organizational development, Jennine Leale (Founder) wanted to differentiate from the throngs of other HR Consultancy firms out there. She wanted to align more with the C-Suite, without alienating the worker bees. Her catch phrase ‘I’ll get your HR ducks in a row’ formed the basis for the idea behind her brand theme. Professional and fun all in one hit.